Your organization you create in Motivity has a unique name that is used almost like a nickname or username for the organization. This is for future functionalities what will allow organizations to choose to interact with other organizations (sharing libraries and programs etc.) if desired. The long name or subtitle can be used to put the full organization name or a longer name (e.g. such as writing out an acronym).  To add or edit this, click on the three dots on the organizations home screen and add or edit the name.